Welcome to Pulse & Signal!

How did I come up with this name? Well…

Pulse = Life, Health, “what keeps you going”

Signal= Technology (e.g. 37Signals), standing out, a prompt to action

This little corner of the web will feature commentary on the impact and potential usefulness, of technology (e.g. social media, consumer/emerging web tech) on health communication and social marketing. I have a passion for making sure that as many people as possible are informed about the choices they have regarding their health. In this new era of user-generated content and Web 2.0 tools, we’re at a great place where we can help change lives for the better on both small and large scales; and health is one of those areas ripe for change.

We are living in times where we can no longer rely on the government or other handouts to better our health - it’s up to us to make that change for a better tomorrow. I want to make sure that health communications embrace these new dynamics and use them in every way possible to impact our lives.

Want to know more about me? Check out one of my first posts for an introduction!

Enjoy,

Andre