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	<title>Comments on: Spread the Word Sunday: A new approach in prevention campaigning</title>
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	<link>http://pulseandsignal.com/social-marketing/spread-the-word-sunday-a-new-approach-in-prevention-campaigning/</link>
	<description>Highlighting New Ideas and Innovation in Public Health</description>
	<lastBuildDate>Tue, 27 Jul 2010 21:52:40 +0000</lastBuildDate>
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		<title>By: Andre</title>
		<link>http://pulseandsignal.com/social-marketing/spread-the-word-sunday-a-new-approach-in-prevention-campaigning/comment-page-1/#comment-34587</link>
		<dc:creator>Andre</dc:creator>
		<pubDate>Thu, 04 Feb 2010 11:14:30 +0000</pubDate>
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		<description>@Fran - thanks for stopping by Fran, I wholeheartedly agree with you. When campaigns touch on the powerful emotions of safety and concern for loved ones, it really cements the message.

@Madhumita - thank you so very much for your thoughts! I checked out the SOCH website and you all are doing some great and important work! I really appreciate you lending your thoughts, Marc picked a great campaign.</description>
		<content:encoded><![CDATA[<p>@Fran &#8211; thanks for stopping by Fran, I wholeheartedly agree with you. When campaigns touch on the powerful emotions of safety and concern for loved ones, it really cements the message.</p>
<p>@Madhumita &#8211; thank you so very much for your thoughts! I checked out the SOCH website and you all are doing some great and important work! I really appreciate you lending your thoughts, Marc picked a great campaign.</p>
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		<title>By: fran melmed</title>
		<link>http://pulseandsignal.com/social-marketing/spread-the-word-sunday-a-new-approach-in-prevention-campaigning/comment-page-1/#comment-34418</link>
		<dc:creator>fran melmed</dc:creator>
		<pubDate>Tue, 02 Feb 2010 13:59:18 +0000</pubDate>
		<guid isPermaLink="false">http://pulseandsignal.com/?p=1009#comment-34418</guid>
		<description>andre, this is so beautiful. i teared up halfway through it and wished my family was around to hug. and without saying a word reminded us why we do things--like wear a seatbelt--we don&#039;t necessarily like. it&#039;s a powerful ad that can evoke that response.

f</description>
		<content:encoded><![CDATA[<p>andre, this is so beautiful. i teared up halfway through it and wished my family was around to hug. and without saying a word reminded us why we do things&#8211;like wear a seatbelt&#8211;we don&#8217;t necessarily like. it&#8217;s a powerful ad that can evoke that response.</p>
<p>f</p>
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		<title>By: Madhumita</title>
		<link>http://pulseandsignal.com/social-marketing/spread-the-word-sunday-a-new-approach-in-prevention-campaigning/comment-page-1/#comment-34318</link>
		<dc:creator>Madhumita</dc:creator>
		<pubDate>Mon, 01 Feb 2010 07:32:52 +0000</pubDate>
		<guid isPermaLink="false">http://pulseandsignal.com/?p=1009#comment-34318</guid>
		<description>I think it will because it shows the message beautifully. There is anguish, pain and finally happiness when the man is saved. I think the video could have had the hands converted to a seat belt at some point towards the end. Its still great!</description>
		<content:encoded><![CDATA[<p>I think it will because it shows the message beautifully. There is anguish, pain and finally happiness when the man is saved. I think the video could have had the hands converted to a seat belt at some point towards the end. Its still great!</p>
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